In the age of e-commerce giants like Amazon and eBay, many retail brands struggle to provide customized, innovative shopping experiences for customers. Today’s shoppers expect fast and seamless ordering processes—which is why brick-and-mortar retailers across the world are turning to solutions featuring augmented reality (AR). By enhancing your mobile shopping app with augmented reality capabilities, you can dramatically improve shopping experiences and compel customers to purchase items more frequently. Read...

Self-scanning has revolutionized the way customers interact with brick-and-mortar stores. This innovative retail technology enables shoppers to scan their own purchases, eliminating long checkout lines and creating more flexible shopping experiences on the whole. And now that most customers bring their favorite smart devices along on shopping trips, retailers can leverage mobile self-scanning apps to make self-checkout even faster, easier and more profitable. Self-checkout solutions provide opportunities to increase efficiency and...

Mobile technology has had an earth-shaking impact on the retail landscape, arming retailers with cost-effective tools to refine customer experiences and business operations. For example, mobile barcode scanning makes it possible for retailers to abandon traditional barcode scanners in favor of low-cost, easy-to-use smart devices—bringing optimal efficiency to retail locations, distribution centers and warehouses alike. But despite their numerous benefits, mobile data capture solutions can be challenging to implement into...

In today’s age of e-commerce titans, many big box and department stores are struggling to keep pace. Thankfully, recent consumer insights have revealed a powerful advantage brick-and-mortar stores can use to gain a competitive edge over e-commerce brands and encourage superior business outcomes—in-person engagement. When harnessed correctly, in-person engagement can help your enterprise develop stronger, more profitable relationships with shoppers by driving customer loyalty and satisfaction. At Scandit, we produce...

Given the challenges that e-commerce-only enterprises present, retailers are looking for new ways to blend the digital and physical worlds and improve the in-store shopping experience. Self-checkout and mobile point of sale (mPOS) processes are two areas where retailers can deliver a better experience by creating more robust mobile shopping apps. The newest version of the Scandit Barcode Scanner SDK now offers a QR Code Generator which can be used for...

Augmented reality (AR) is redefining the retail industry. This innovative technology makes it possible for retailers to augment real-world shopping environments with computer-generated assets, bringing clarity, efficiency and convenience to shoppers and employees alike. Considering the great promise that AR shows, it’s no surprise that Amazon is leveraging it to improve shopping experiences for customers. At Scandit, we take pride in providing today’s retailers with the resources and support they need...

Mobile shopping (mShopping) is changing the way retailers structure their online and physical store offerings. Mobile devices enable customers to shop anywhere—at any time—granting them the freedom to craft their own unique shopping experiences. And consumer demand for this level of flexibility and choice is poised to grow even more in the near future. In fact, Mobile Shopping Europe 2018 reports that mobile sales will increase by a whopping 85%...

In 1974, barcodes began to revolutionize the retail landscape. These innovative representations of data brought speed and efficiency to retailers spanning the globe. And the fact that we still use them as the primary identification method for products is a testament to how incredibly useful barcodes are in retail environments. But considering the vast number of barcode symbologies available today, many retailers struggle with finding the perfect barcode type for...