Over the past few weeks, we've discussed how the marketplace has changed as physical brick-and-mortar stores converge with the digital world. The past revealed how milestones such as point-of-sale systems, barcode technology and ecommerce transformed traditional shopping, while the present examined how brick-and-mortar retailers are adapting to today's mobile-centric consumer. Today we'll look at emerging trends and technology that shed light on where we're headed next, into a world where...

  In our previous post in our "barcode vs. NFC" blog series, we talked about the prohibitive cost of NFC tags as replacements for barcodes on consumer products. In today's post, we'll discuss the number "two" reason why we believe that NFC tags won't replace barcodes any time soon on product packaging: the need to redesign packaging for millions of different products. Ideally, NFC tags could simply be attached to existing product...

In our previous "barcode vs. NFC" post, we argued that NFC tags will never replace the barcode on product packaging  and we provided five reasons why. In today's post, we'll investigate one of those reasons in more detail: the high cost of NFC tags compared to barcodes. An NFC tag is a miniature radio module. It comprises a small microchip, a coil and no battery - the microchip and coil are...

Last week we examined how technologies such as the barcode and the Internet acted as milestones in the evolution of commerce, and this week we’ll continue the discussion by taking a look at the present state of the marketplace. We’ve analyzed the landscape and found three major ways that people shop these days: Brick-and-mortar Shopping Believe or not people still shop in brick-and-mortar stores, though retailers have to work harder to market...

Today we’re going to kick off our examination of the merger of physical and digital commerce by taking a look at the evolution of point-of-sale technology, beginning with the creation of the barcode and the cash register, progressing through to the adoption of modern e-commerce solutions. The first research into automatically interacting with products was undertaken  by Bernard Silver and Norman Woodland beginning in the late 1940’s. Over the next decade...

Today we’re excited to release a brand new blog series that will take an in-depth look at why NFC will never replace the barcode on product packaging. NFC has been the talk of the mobile payment world for the past two years now, ever since companies like Google and Isis—the joint venture between AT&T, T-Mobile and Verizon—created NFC-based mobile wallets. In this context, many people also promote the use of...

Today we’re excited to announce a brand new blog series that takes a look at how the marketplace is transforming as the digital and physical worlds converge. The series will start in past with the evolution of point-of-sale technology, and major transitions such as the creation of the barcode and the advent of the internet. We will then move to the present, where mobile devices serve as an entry point...

  Continuing in the spirit of fun and interesting barcode facts, we wanted to share some of the most incredible barcodes we’ve ever set our eyes upon—barcode buildings! We’ve found two dazzling structures inspired by barcode design, the Barcode Hall in China and the Shtrikh-kod shopping mall  in Russia. The Barcode Halls [caption id="attachment_2246" align="alignleft" width="570" caption="Image 1 - The Barcode Halls (source: gmp-architekten.de)"][/caption] [caption id="attachment_2245" align="alignleft" width="570" caption="Image 2 - The Barcode Halls...