Who Says Barcodes Have to be Boring?

Traditionally, barcodes have always been the small white and black boxes we’ve all grown to accept, but recently the discussion about ‘vanity barcodes’ has emerged as a marketing and design concept on many products. While barcodes do have somewhat strict guidelines, there is certainly room to deviate from the norm, and that’s exactly what some brands and designers are doing. Take a look at some of the more modern barcode designs and think twice next time you hear someone talk about how boring barcodes are.

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