Optimizing Self-Checkout With Mobile Computer Vision

Self-checkout has taken the retail industry by storm, empowering shoppers at brick-and-mortar stores to process their own purchases with barcode scanning. This approach is usually faster for customers than conventional cashier lanes and allows them to tailor the shopping experience around their unique needs and preferences. Retailers benefit from this intuitive checkout system, too. Self-checkout allows stores to increase floor space and cut down on labor costs. And with the introduction of computer vision-based mobile barcode scanning, retailers can refine this self-checkout system even further—fostering superior shopping experiences and boosting their bottom line in the process.

At Scandit, we’re passionate about harnessing the full potential of mobile data capture, computer vision and image recognition to enhance your enterprise. That’s why we develop a range of innovative software-based scanning solutions that deliver seamless performance on almost any platform. We also understand how challenging it can be to keep up with the best and latest technologies to provide the best physical shopping experience for your customers. So today, let’s take a few moments to discuss how integrating Scandit mobile computer vision technology into self-checkout apps can improve the brick-and-mortar shopping experience and increase customer satisfaction.

How Does Mobile Barcode Scanning Work?

Mobile data capture no longer requires a stationary machine or a bulky (and expensive) handheld scanner to process product barcodes. Enterprises can integrate Scandit’s Barcode Scanner SDK into a mobile shopping app and turn almost any smart device into a full-fledged barcode scanner. This solution leverages the image capture technology built into modern smartphones, tablets and wearable devices to transform them into enterprise-grade barcode scanners.

After providing your customers with a barcode scanning-enabled mobile shopping app, all they have to do is scan each item they want while browsing through the store. Each scan will add the item to a virtual shopping cart, which customers can check and edit at any time. Once the user is done shopping, he or she can confirm these purchases and pay for products in seconds, bypassing the checkout line completely. This streamlined approach to self-checkout gives customers even greater control over their shopping experience and ensures that their interactions with your brand aren’t hindered by long wait times at cashier lanes or customer-activated terminals.

Key Benefits of Mobile Barcode Scanning

Now that we’ve pinned down how mobile barcode scanning works in the context of self-checkout with a mobile shopping app, let’s run through a few important advantages this technology brings to your enterprise and your customers.

Performance

If you invest in the right mobile data capture software, your smart devices can deliver the same enterprise-grade scanning performance as the traditional scanners your cashiers use. A smart device equipped with Scandit technology ensures fast and convenient user experiences for shoppers. Thanks to Scandit’s robust barcode scanning algorithm, the SDK delivers reliable results, regardless of lighting, glare, blurriness or barcode damage.

Profitability

One of the biggest perks of mobile barcode scanning is its affordability. Smart devices equipped with barcode scanning software are significantly cheaper to purchase and maintain than dedicated scanning equipment, which makes them ideal for customer use. And, of course, they utilize the barcode as the main method of product identification, allowing you to leverage existing assets. Best of all, mobile barcode scanning reduces the need for checkout kiosks, providing your team with more selling space.

Familiarity

Many customers struggle with self-checkout machines because they aren’t familiar with the technology and functionality. All of that changes when you invest in a mobile shopping app featuring self-checkout. A vast majority of customers are already intimately familiar with how apps on these devices work, ensuring a simple and intuitive self-checkout process.

Better Shopping Experiences

In the diverse and fiercely competitive world of retail, it’s essential to make your shopping experience as seamless and flexible as possible. Mobile barcode scanning gives customers the freedom to shop and purchase items at their own pace, and accommodating the unique preferences of your shoppers can go a long way in promoting customer loyalty and retention.

Scandit’s Mobile Barcode Scanning Solutions

Scandit’s Barcode Scanner SDK is compatible with over 4,000 devices, delivering premium performance for customers—even when they use low-end devices for self-scanning. This scanning solution for Android, Windows, iOS and Linux works with a range of barcode types, combining exceptional scanning performance with robust versatility to power your mobile self-checkout application. Our Barcode Scanner SDK for the Web can be employed to scan items in the browser (or e-commerce platforms like SAP or Magento) without the need for an app. We even offer our Keyboard Wedge for use with enterprise platforms and mobile apps that can’t be altered. No matter where or how you choose to integrate your self-checkout solution, Scandit has the tools, knowledge and passion to help. We’ll work with you every step of the way to design and implement a cost-effective mobile barcode scanning system that takes your business to the next level. That’s why some of the world’s top retail brands partner with Scandit for all their mobile data capture needs.

Advance Your Retail Enterprise With Scandit

Ready to learn more about Scandit’s mobile barcode scanning solutions and how they can optimize the self-checkout process? Then don’t hesitate to call or message Scandit today. We would be more than happy to walk you through the best ways to develop and deploy barcode scanning technology. Also, be sure to reach out if you have additional questions about self-checkout in retail environments. Whether you’re looking for a smart, versatile scanning solution or just want more information on the subject, our team has you covered.